Question: Multiple Select Question Select all that apply Yaya, a marketer for an art supply company, is looking to refine her market segments. She is interested
Multiple Select Question
Select all that apply
Yaya, a marketer for an art supply company, is looking to refine her market segments. She is interested in learning a few key things about her customers: First, what age, income, and education groups do most customers belong to Second, what motivates people to buy her company's products? Based on this information, what two types of external data will Yaya be collecting to inform her segmentation strategy?
Behavior
Psychographic
Geographic
Demograph
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