Museum A: Museum A has been around for 500 years and is located in a major world city. It displays art and artifacts from all over the world. It is considered one of the most comprehensive museums in the world. It is one of the top 5 most visited museums in the world.

Museum B: Museum B is a specialty museum that focuses on the art within its own country and has been around for 10 years. All of the art has been purchased from the artists, artist's family, or donated. It is not considered a destination museum, rather, it has the best collection of art from this country in the world. This museum prides itself on its ethical acquisition of art.

1. First, identify which museum you choose.
2. Second, briefly give the marketing slogan for your museum emphasizing its positive qualities.
3. Third, address any ethical issues regarding art in Museum A. If you are working for Museum A, support their continued display of art acquired by unethical means. If you are working for Museum B, argue how Museum A should return those art pieces.
4. Finally, explain how your marketing efforts would support your position in number 3 and provide a competitive advantage.

Answer rating: 100% (QA)

I choose Museum B Marketing slogan Experience the Artistic Essence of Our Nation Unparalleled Collec... View the full answer