MY PROGRESS $=31\%$

$(6)$ Mentoring Moment: Research Types

Defining the research problem and research objectives is often regarded as the most difficult step in the marketing research project. Although this step is challenging, it is critically important because it is impossible to solve problems that have not been clearly defined.

With the research problem defined, researchers must decide on the type of research they will pursue to generate the data they need. The three types of research $($also called objectives$)$ are exploratory, descriptive, and causal.

Drag and drop the problem description into the type of research that would most likely be used to generate the appropriate data. When you've classified all the descriptions, click Submit.