Name

Market Capitalization $($$ Million$)$

Enterprise Value $($$ Million$)$

P$/$E

Price$/$Book

Enterprise Value$/$Sales

Enterprise Value$/$EBITDA

Gannet

$6,350$

$10,163$

$7\mathrm{.}36$

$0\mathrm{.}73$

$1\mathrm{.}40$

$5\mathrm{.}04$

New York Times

$2,423$

$3,472$

$18\mathrm{.}09$

$2\mathrm{.}64$

$1\mathrm{.}10$

$7\mathrm{.}21$

McClatchy

$675$

$3,061$

$9\mathrm{.}76$

$1\mathrm{.}68$

$1\mathrm{.}40$

$5\mathrm{.}64$

Media General

$326$

$1,192$

$14\mathrm{.}89$

$0\mathrm{.}39$

$1\mathrm{.}31$

$7\mathrm{.}65$

Lee Enterprises

$267$

$1,724$

$6\mathrm{.}55$

$0\mathrm{.}82$

$1\mathrm{.}57$

$6\mathrm{.}65$

Average

$11\mathrm{.}33$

$1\mathrm{.}25$

$1\mathrm{.}35$

$6\mathrm{.}44$

Maximum

$+60\%$

$+112\%$

$+16\%$

$+22\%$

Minimum

$-40\%$

$-69\%$

$-18\%$

$-19\%$

The table above shows the Market Capitalization, Enterprise Value and multiples for a number of firms in the newspaper publishing industry. Another newspaper publishing firm $($not shown$)$ had sales of $$34$ million, EBITDA of $$15$ million, excess cash of $$2$ million, $$10$ million of debt and $1\mathrm{.}2$ million shares outstanding. If the average Enterprise Value to Sales for comparable business is used, what is the best estimate of the firm's share price?