Question: Need help pleass Provide a working link to the Media Kit for a traditional media group (not an online digital service) such as your regional
Provide a working link to the Media Kit for a traditional media group (not an online digital service) such as your regional broadcast television affiliates or cable providers, local radio clusters, local niche newspaper publishers, outdoor advertising companies, national magazines, etc. Where do you find the links? Sometimes in the nav bar of the website where the tab could be labeled "Advertise," or "Sponsorships," "Contact Us," or even "Support." Sometimes you will need to scroll down to the bottom of the home page to find these links. Using the media group media kit you provide: - Identify the media group. - Choose one specific TV channel, radio station, publication, public transit service, or out-of-home location and explain why it would be a good fit as a possible tactic for your chosen IMC Campaign Pitch product/service. - Your explanation must include a rationale based on demographic, psychographic, or behavioral descriptions. PLEASE NOTE: YOU DO NOT NEED TO USE THIS MEDIA CHOICE AS ONE OF YOUR REQUIRED IMC CAMPAIGN PITCH ELEMENTS
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