Question: Need help solving this question What is the primary difference between a group and a reference group? reference groups are the same thing as focus

Need help solving this question

Need help solving this question What is the primary difference between a

What is the primary difference between a group and a reference group? reference groups are the same thing as focus groups reference groups are always made up of family members reference groups are never large. They always contain less than 20 members. reference groups influence a consumer's evaluations and behaviors

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