Question: need solution a. How can the questions in the initial draft of the survey questionnaire be improved? Please explain your answers with detailed suggestions on

need solution

need solution a. How can the questions in the initial draft of

a. How can the questions in the initial draft of the survey questionnaire be improved? Please explain your answers with detailed suggestions on how you would improve the questions in the context of this project. (15 marks) b. Design a short section of the survey questionnaire. In this section of the survey, you are interested in identifying the most important attributes when customers are choosing a coffee shop, and how they would rank the importance of the attributes. This section of the questionnaire should consist of not more than three questions. (15 marks) c. Explain how you would analyse and interpret the data for the questions you have designed in part (b). (15 marks) d. The management is also considering whether to display the special promotional advertisements at the payment counter or on individual tables. Propose a simple experiment design, specifying the hypothesis, independent variable(s), dependent variable(s), and how the participants will be assigned. Briefly discuss how you would plan to run the experiment, and how the findings may be useful to the management

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