Question: need this question answer ASAP total quality management 5. Discussion Question: a) If the Tylenol incident were to happen today and you were a user

need this question answer ASAP
total quality management
need this question answer ASAP total quality
need this question answer ASAP total quality
5. Discussion Question: a) If the Tylenol incident were to happen today and you were a user of Tylenol, would Johnson \& Johnson be able to win back your trust? (CLO 2; 2 mariks) b) What would it take for Johnson \& Johnson to win back your trust if one of the victims was a friend of yours? (CLO 2;2 marks) Winning Back Lost Customers Is a Costly Challenge Perhaps the most famous case illustrating the enormous cost of winning back lost customers is that of the "Tylenol Murders." Seven people in the Chicago area died suddenly after taking Tylenol capsules. An investigation revealed that the capsules had been laced with cyanide, a deadly poison. When the story ran on the nightly new overnight. Many business analysts predicted that Tylemol's mamufactuaner, 3ehanewo the undertaking one of the most suceessful earopaigns in himtory te win buck eastrrmess. Wh Worked, but the cost was huge. This case led not just Johnson bk. Johnaces but also all major drug manufacturen to develop the tampetproof botale, Hyaving, Gone wo, 3obricm. Q. Johnson undertook an intensive publie relations carnpaign wo wint back the trast of its customers

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