NGAGE MINDTAP

Etvity: Chapter $01$ Customer$-$Driven Strategic Marketing

Activity Folnts: $\frac{2}{6}$

Apply It$!$ Chapter $1$ Part $2$

recognizes that it has separate but distinct target markets far each of these drink brands.

in addition, Coca$-$Cold is making sustainability a business

priats through its World Without Waste and Water

Stewarosh p efforts: The company is working toward a goal

at thaving $700$ percent recyclable packaging by $2025,$ wes

Purnsor $=$ pactaging and introduced a BYOB $($Bring Yout

Own Battiefinitiative using the Coca$-$Cola Freestyle

machines:

Total points: $\frac{0}{3}$

Attempts ielt: $2$

refiects

marketing mix decrisionts

the importance of customer relationstin maragement $(.$M$)$