Question: No matter what the specific objective might be , from building awareness to increasing repeat purchases, promotion objectives should possess three important qualities. They should

No matter what the specific objective might be

,

from building awareness to increasing repeat purchases, promotion objectives should possess three important qualities. They should be designed for a well

-

defined target audience, cover a specified time period, and be

Group of answer choices

unique in character.

measurable.

creative.

repeatable.

humorous.

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