Question: (No pictures containing text will be accepted and will be considered plagiarism) ii want new and short answers Assignment Purposes/Learning Outcomes: After completion of Assignment-2

(No pictures containing text will be accepted and will be considered plagiarism)

ii want new and short answers

Assignment Purposes/Learning Outcomes: After completion of Assignment-2 students will be able to understand the LO 2.2: Employ knowledge and techniques of strategic planning, problem solving, decision making and change management. Assignment-2 Please read the case La Croix Is Losing the Sparkling Water Wars given on Page number 241, Chapter 6 - "Strategic Management" available in your textbook/e-textbook "Management: A Practical Introduction" 10" edition by Angelo Kinicki, & Denise B. Soignet and answer the following questions (Each of your answer should be 100-150 words): QUESTIONS Q1. What is the underlying problem in this case from CEO Nick Caporella's perspective? (2.5Marks) Q2. Develop a SWOT analysis for LaCroix. (2.5 Marks) Q3. Do a VRIO assessment of LaCroix's Sparkling water and recommend a solution based on this assessment? (2.5 Marks) Q4. Which of Michael Porter's four competitive strategies is LaCroix trying to follow? Explain. (2.5 Marks) ANSWERS: 1. 2. 3. 4

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