nominate a cruise market segment and undertake research from academic and industry sources This market you choose

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nominate a cruise market segment and undertake research from academic and industry sources

This market you choose may be

- the country the cruise passengers come from (the SOURCE market, NOT destinations/ports of

call) - for instance, the Australian market, the German market, the Chinese (PRC) market, etc.

- an age group/generation (i.e. Generation Z, Generation Y/Millennials, Gen X, Baby Boomers,

Traditionalists)

- a household or family type

- a specific ethnicity or race

- LGBTIQA+

Related Book For answer-question

Global Strategy

ISBN: 9780357512364

5th Edition

Authors: Mike W. Peng

See More Books

Posted Date: Mar 27, 2024 12:54 PM

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nominate a cruise market segment and undertake research from academic and industry sources This market you choose

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Global Strategy

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