Question: Note: If you cannot remember how to use the Descriptive Statistics tool, refer to the following required reading video: https://www.excel-easy.com/examples/descriptive-statistics.html Copy and Paste your descriptive
Note: If you cannot remember how to use the Descriptive Statistics tool, refer to the following required reading video: https://www.excel-easy.com/examples/descriptive-statistics.html
Copy and Paste your descriptive statistics output into this spreadsheet, in the cells below. Answer questions 2 - 5 in the boxes below.
what are the characteristics of the "average" customer?
what are the characteristics of the "typical" customer?
comment on the skewness of the variables: which variable is most skewed? which variable is least skewed?
given your answers to 4. above, which measure of central tendency is best use to describe customers
| QUESTION 6: Comment on additional variables that would be useful to collect in order to analyze customers in greater detail. List at least TWO additional variables and explain why they are important for this analysis. |
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