Now that you've made a decision about the determinant attribute, the director has another job for you.

$"$We see that we are beginning to have repeat purchase of our product from our consumers, which is good news. We'd like to know if this is from habit or if our consumers are becoming brand$-$loyal to our snack."

Which of the following options is the easiest way to determine if repeat purchases are from consumer habit or from loyalty to Pro Health's brand?

Select an option from the choices below and click Submit.

Discover if Pro Health's brand has the highest sales volume versus competitors.

Discover if consumers will switch to a different brand if they find the store is out of Pro Health's healthy snack.

Discover if consumers will include Pro Health's brand in their consideration set for a healthy snack.