o Module02_ISStrategy_3511 Q TX E # ## #ke A X X 2014 Svo lit D E XIXTH # Acrobat Hakat Arial (EX) w 24 HA A LA AMBI U ab *AV A A Ev Ev 3 3 | Ev EE ve 18% N O A v 1. HERRAMIE [EXE #65 v 23 X 1 # #91 XIXTK D I ##$ Adobe PDF SmartArt Three key questions Identification of 5 forces: Who are key members of each one of five forces for a focal company? Controlling 5 forces: How can the focal company control (reduce) those five forces? - The role of Information Systems (Resources): What are the key roles of Information Systems (Resources) for controlling those 5 forces? Exercise: Looking at Airbnb through Michael Porter's competitive-advantage- framework. 4TH 21/28 (2) * # 2 :: - - - + 129% 3