Question: O WORDS POWERED BY TINY QUESTION 3 1. Characterize the three business according to BCG growth share matrix in the SENAM case below by 1.

O WORDS POWERED BY TINY QUESTION 3 1. Characterize the three business according to BCG growth share matrix in the SENAM case below by 1. Identifying the relevant concept and briefly discussing it. 2. Identifying the relevant information from the case, and 3. Linking them together in an argument, e.g., such and such concept is applied because in the case such as such as discussed and this concept involves such and such. CASE: SENAM reported an operating profit of $1.01bn in 2020, up 92 per cent from 2019, backed by its smartphone game Free Fire. First released in 2017, the battle royal game is now played in more than 100 countries across the world and is popular in populous countries such as India, Brazil and Indonesia. The game is expected to generate a steady flow of cash for the group for at least the next few years. That gives it further ammunition for funding its ecommerce and fintech growth. Finance: Operates in Indonesia, Malaysia, Philippines, SeaMoney Singapore, Thailand and Vietnam under ShopeePay and AirPay brands Won a digital bank license in Singapore Reported $520m loss in 2020 E-commerce: Launched in 2015, operating in Indonesia, Shopee Malaysia, Philippines among 8 total markets Reported $1.4bn loss in 2020 Gaming: Core business since founding in 2009 Garena -Sells smartphone games globally; self-developed Free Fire is among most popular titles available Reported $1bn profit in 2020 Chick Save and Subman to save and submit Chick Save an answers to save all answers. O WORDS POWERED BY TINY QUESTION 3 1. Characterize the three business according to BCG growth share matrix in the SENAM case below by 1. Identifying the relevant concept and briefly discussing it. 2. Identifying the relevant information from the case, and 3. Linking them together in an argument, e.g., such and such concept is applied because in the case such as such as discussed and this concept involves such and such. CASE: SENAM reported an operating profit of $1.01bn in 2020, up 92 per cent from 2019, backed by its smartphone game Free Fire. First released in 2017, the battle royal game is now played in more than 100 countries across the world and is popular in populous countries such as India, Brazil and Indonesia. The game is expected to generate a steady flow of cash for the group for at least the next few years. That gives it further ammunition for funding its ecommerce and fintech growth. Finance: Operates in Indonesia, Malaysia, Philippines, SeaMoney Singapore, Thailand and Vietnam under ShopeePay and AirPay brands Won a digital bank license in Singapore Reported $520m loss in 2020 E-commerce: Launched in 2015, operating in Indonesia, Shopee Malaysia, Philippines among 8 total markets Reported $1.4bn loss in 2020 Gaming: Core business since founding in 2009 Garena -Sells smartphone games globally; self-developed Free Fire is among most popular titles available Reported $1bn profit in 2020 Chick Save and Subman to save and submit Chick Save an answers to save all answers
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