Objective: The purpose of this task is to allow you to apply the theory learned in-class to craft a professional bad news message in a way that will preserve the relationship with the reader. Messages arent always positive and at some point in your career you will be required to craft messages the recipient does not want to hear; this may be with customers (external) or with employees (internal) that you want to maintain a working relationship with.

Task: craft an email for the case that delivers the bad news to the recipient(s). Directly following the email you should provide a short 100-200 word justification for your response. Be sure to answer:

What are the important factors in this case?

Why is it important to carefully deliver this message?

What principles/strategies from the textbook did you use in your response and why?

Use the following format for the content section:

Email

o All messages should be in email format, they should look/sound like an email be

sure to include To

Subject

Message Signature

Justification

o 100-200 word justification for the Case Email

What are the important factors in this case?

Why is it important to carefully deliver this message?

What principles/strategies from the textbook did you use in your response

and why?

Case Study: Hiring Freeze

You are the CEO of Cherry Assisted Living, a regional provider with about 12 community buildings. During the recent economic downturn, you feel it is important to cut all unnecessary expenses to avoid major losses in the company. Your payroll counts for over 50% of your total expenses in the company so you decide its time to institute a management-level hiring freeze.

In this hiring freeze, if anyone leaves the company, other than key c-level executives, he or she would not be replaced until the economy improves. This step includes canceling a search to fill several new positions and streamlining sales and marketing so that one person covered several communities. The strategy you want to implement also includes a small lay off, mainly of human resources staff, since they would not be needed amid the hiring freeze.

Indeed, this means more work for everyone as people begin to leave. You anticipate the news of lay- offs and hiring freeze are not going to sit well with employees. Draft a company-wide email to inform staff of the impending lay-offs and hiring freeze while trying to maintain employee motivation and avoid panic.