Question: Offer your opinion about how well ( or poorly ) things are aligned, currently. We know there must be a disconnect somewhere because Blakely is

Offer your opinion about how well (or poorly) things are aligned, currently. We know there must be a disconnect somewhere because Blakely is concerned about maintaining Spanx momentum for growth. This section should be the most insightful and managerially useful section of your analysis. The evaluation you offer here should be of great value to Blakely as she begins to consider what/how to change Spanx marketing activities.
a) Tactical alignment:when you look at your analysis of Spanx current tactical decisions, do those tactics seem logical? Do the 4P's 'hang together' well? Or are there some tactics that don't quite line up with the other tactics?

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