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21 loting the later term, twendional de raspustion becomes koking POPUP Dividing both sides by the hand to, we obtain the following PO This resediluwsthailer percent of ers have seen the advertisement, com pared to nonbuyers, then the odds in favor of purchasing being conditional on having seen the advertisement are greater than the unconditional de Therefore, wohner dence that the advertising I Kined with an increased prihody purchase From the original problem, ur of the purchaun and wood the purchased seen the advertisement The werinvolvement rate 2.0/), and then we unde that the advertisement increas the probability of purchau Marbet machen set result to evaluate the effectiveness of advertising and other les promise toitin Purchase of products are bed whether they have cern certain advertimento The combined with random sample wurvey of hands from which the percent purduure whole wenn dyertement determine Consider another situation in which it is difficult, ille netterie ability results (Carbon (12) Example 3.22 Alcohol and Highway Crashes (Overinvolvement Ration) Hesearchers at the Nationaltiway Tralli lety Administer ment of Transportation with to determine the effect of the charytas Clearly, it would be unethical to provide one woupe drivers with and compare their crach involvement with that of a group that did not ever, researchers did find that 10% of the photo de iniciaty had been drinkiny, and 126 telewhile stora de donne de and in the same county hiddeniny Secke desto web sure that any driviny, ror could leaped torony www Solution in the Links Dede LaalaapG Addres 21 loting the later term, twendional de raspustion becomes koking POPUP Dividing both sides by the hand to, we obtain the following PO This resediluwsthailer percent of ers have seen the advertisement, com pared to nonbuyers, then the odds in favor of purchasing being conditional on having seen the advertisement are greater than the unconditional de Therefore, wohner dence that the advertising I Kined with an increased prihody purchase From the original problem, ur of the purchaun and wood the purchased seen the advertisement The werinvolvement rate 2.0/), and then we unde that the advertisement increas the probability of purchau Marbet machen set result to evaluate the effectiveness of advertising and other les promise toitin Purchase of products are bed whether they have cern certain advertimento The combined with random sample wurvey of hands from which the percent purduure whole wenn dyertement determine Consider another situation in which it is difficult, ille netterie ability results (Carbon (12) Example 3.22 Alcohol and Highway Crashes (Overinvolvement Ration) Hesearchers at the Nationaltiway Tralli lety Administer ment of Transportation with to determine the effect of the charytas Clearly, it would be unethical to provide one woupe drivers with and compare their crach involvement with that of a group that did not ever, researchers did find that 10% of the photo de iniciaty had been drinkiny, and 126 telewhile stora de donne de and in the same county hiddeniny Secke desto web sure that any driviny, ror could leaped torony www Solution in the Links Dede LaalaapG Addres