On the $$30$ average order from the $50$ new customers we attracted through Facebook, I calculated our product markup was $100\%.$ As I mentioned before, Marc spent $$500$ on Facebook ads. What do you think? Should we continue with Facebook ads or do you need more information? I think we should discontinue Facebook ads because the total of each order is only $$30$ so it's not worth the efforts and costs. I think we should continue Facebook ads$-$the profit is $$5$ per customer because the product cost is $$15$ and the CC is $$10$ I need to know if the $$20$ profit per customer is even greater than we think. Have these new customers suspended all other purchasing activities through our competitors and are brand loyal to Surf's Up$?$ I need more information$-$I need to know if $$5$ per customer is enough to cover overhead costs including the storefront, salaries, and additional expenses that Surf's Up incurs. There should be a profit after covering all expenses.