Question: One of the difficulties associated with value - based pricing is that: Multiple Choice value depends on variable costs and not fixed costs. only the
One of the difficulties associated with valuebased pricing is that:
Multiple Choice
value depends on variable costs and not fixed costs.
only the creator of a new product can fully understand its value to consumers.
costs used in this method are difficult to compute.
everyday low pricing has neutralized the impact of price on consumers' purchase decisions.
it necessitates a great deal of consumer research to be implemented successfully.
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