Online ads  which is currently at $1.00 per click and tracked using a $15.00 coupon redemption

The conversion from Clicks to actual instore coupons received is 7.3% of click currently. Inflation (3% approx.). The Discount Rate Assumption is 4.00% per annum APR compounding on a monthly basis to align projected cash flows.

if projected cashflows is 6000 a month

calculate the NPV

Answer rating: 100% (QA)

To calculate the NPV we need to first determine the expected cash flows for each period then discoun... View the full answer