Question: ontrolling is vital to the marketing management process because Multiple Choice marketing managers need to control their subordinates. controlling involves identifying a target market. gathering
ontrolling is vital to the marketing management process because
Multiple Choice
marketing managers need to control their subordinates.
controlling involves identifying a target market.
gathering feedback on a plan's results may lead to beneficial adjustments or entirely new plans.
controlling is part of the marketing mix.
controlling examines a firm's strengths, weaknesses, opportunities, and threats.
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