Operational objectives and SWOT analysis For this Task, useTemplate 2 below- Setting operational objectivesto identify operational objectives from the strategic plan. You then need to organise and hold a meeting with your team to discuss and consider the strategic objectives and your team goals identified and conduct a SWOT analysis. Ask a supervisor, colleague or peer to participate in a roleplay meeting with you. You will be required to record and submit a video of this roleplay meeting. Follow the below instructions to complete this task.Refer toAppendix B - Strategic Plan 2017-2022. Strategic Objectives Your team's goals Actions/strategies the team will take to meet its goals Financial sustainability (Control) Minimise waste and monitor spending related to the tea line project Track all expenses against allocated budgets Conduct monthly expenditure reviews with the finance team. Identify areas to reduce unnecessary spending or renegotiate supplier quotes. Financial sustainability (Build Financial Reserve) Ensure 5% of revenue from the Organic Tea Line is allocated to company savings. Record revenue from wholesale customers during initial sales. Workwith the finance team to calculate and transfer 5% of earnings to the growth reserve fund Monitor reserve targets during monthly review meetings Financial sustainability (Pay Down Debts) Contribute to improved cash flow by maintaining budget discipline during project execution. Prioritise early or on-time payments to marketing consultants and storage suppliers. Use financial savings from efficient budget use to make additional debt payments. Report monthly to management on how much of the tea line revenue was redirected to debt reduction. Enhance customer satisfaction Increase customer satisfaction levels by 90%+, developing staff customer service competencies and performance - Reduce the number ofnegative reviews or complaints by 30%in the next quarter - Providemonthly training sessionson active listening, empathy, tone of voice, and conflict resolution- Useautomated post-interaction surveysvia email, SMS, or app after each customer interaction- Assign ateam member dailyto review feedback and ensure all issues or complaints are acknowledged and followed up within24 hours Improve service speed and efficiency Reduce average customer service response time by 15% through streamlined processes and better task management - Implement systems for faster service delivery- Cross-train staff to handle multiple tasks- Useweekly reportsto track service volumes and adjust shifts or resource allocation during peak periods Create a memorable customer experience Increase repeat customer engagement by 20% through personalised service and added value - Personalize customer engagement using names, preferences, or past interactions- Launch loyalty or rewards programs- Offer exclusive events, previews, or educational content Increase staff engagement and ownership Ensure 100% of customer-facing staff understand and consistently apply service standards - Conductweekly service standard workshopswith real-case scenarios and role-plays- Create aninternal suggestion platform where staff can propose service improvements- Introduce arecognition program( EX.: "Customer Champion of the Month") with tangible rewards and internal acknowledgment Consistently deliver quality services Maintain a service quality rate with fewer than 5% customer complaints per month - Performweekly quality assurance checkson randomly selected interactions or transactions- Establishclear service guidelines(response time expectations, tone, escalation process) and make them accessible in team manuals- Holdmonthly performance and quality meetingsto identify trends, share best practices, and create action plans for ongoing improvement 4 - SWOT analysis What are your team's Strengths and Weaknesses? Look at people, skills, resources, processes, finance, customers, workplace culture & behaviours, etc Strengths (Internal) Weaknesses (Internal) PEST Identify the External factors in the Opportunities and Threats PEST-(Political/Legal, Economic, Social/Environmental, Technological) you need to capitalise on or overcome Opportunities (External) PEST Threats (External) PEST