Question: Opportunity Recognition For this Module, you must find & watch the film, Tucker: A Man and His Dream about Preston Tucker and his Tucker 48

Opportunity Recognition For this Module, you must find & watch the film, Tucker: A Man and His Dream about Preston Tucker and his Tucker 48 Automobile. Tucker was the first new competitor to the "Big Three" Detroit automakers in a generation. After viewing the film, go to the Discussion Board and participate with comments about sources of new ideas for a business. Step 1. Watch the film. Watch Tucker: A Man and His Dream. Because this film is not available on Swank through our GMU Library, you will need to rent it or get a copy online. Questions to consider while you are watching the movie: What were Tucker's innovations in his new automobile? Where did Tucker get these ideas? What problem or opportunity did Tucker see that others in the car business didn't recognize? Would you say Tucker was successful? Why, or why not? Step 2. Conduct our own research on sources of innovation. Go online. (Hint: Using Mason's Library links to databases and popular articles is a great place to start.) Find two or three popular articles (newspapers, magazines, blogs) discussing innovation and new product development. Again, interviews with real entrepreneurs are a source of ideas. Develop a list of "rules" or "steps to follow" in seeking new product and business ideas

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