Question: Optus Leverage data - driven personalization techniques and marketing automation tools to deliver customized messages and offers to individual customers or micro - segments. Personalized

Optus Leverage data

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driven personalization techniques and marketing automation tools to deliver customized messages and offers to individual customers or micro

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segments. Personalized campaigns based on customer preferences, past behavior, and lifecycle stage can significantly enhance engagement and conversion rates. Give a recent example of this statement?

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