Question: Order Promising Strategy Taking the given scenario forward, consider that Nosy has already launched its smartphone Best 1 , and the product has successfully completed

Order Promising Strategy
Taking the given scenario forward, consider that Nosy has already launched its smartphone Best 1, and the product has successfully completed six months in the smartphone market.
Six months is quite a long time in the smartphone industry. Nosy knows this and wants to bring a slightly improved version of Best 1 by tweaking certain specifications without bringing any major change in the production of the smartphone. Nosy will be launching this improved version by the name of Best 1S.
The primary focus of the company will shift from Best 1 to Best 1S. Nosy wants its customers to buy Best 1S rather than Best 1 and, therefore, decides to phase out Best 1 in the coming month. During the phase-out, the company does not want to make a loss in fulfilling any customer order for Best 1.
Which is the most optimal order promising strategy that Nosy should adopt in the phase-out of Best 1?
Profitable-to-promise (PTP)
Capable-to-promise (CTP)
Available-to-promise (ATP)
Any promising strategy will work, as the brand is new to the market

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