Organizations develop different cultures even when they are in the same national culture and business. Using the websites listed below see if you can identify distinctive organizational culture features of three corporations in the automotive industry and answer the 3 questions under analyzing corporate culture.

• Toyota:
• Mercedes-Benz:
• Honda:
• Chrysler:
• General Motors:
• Lincoln-Mercury:
• Ferrari:
• Jaguar:

Analyzing Corporate Culture

1. What are the distinctive artifacts of the culture?
2. What values does the culture present as important?
3. Are there any hidden or deep messages presented in the corporate image?
4. Do any of the values match the values of their country dimensions from any of the cultural frameworks seen in your textbooks.