Question: our client is Trader Joe s . You decide that it s important to measure how many people share Trader Joe s recipes with friends

our client is Trader Joe

.

You decide that it

s important to measure how many people share Trader Joe

s recipes with friends on TikTok, as it helps to foster a sense of community on this platform. You begin monitoring the number of positive comments and articles about Trader Joe

s recipes.

Based on what you know from class, which type of activism measurement are you evaluating?

Group of answer choices

participation

degree of authority

sentiment

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