ow midh would the company's profits increase (decrease) If it advertised in the Dental market? Fanec, Harrs and Chan tha consulung firm speciaizang in information systems for medical and dentat clinics. The firm has two effices one in Chicago and one in Mirineapols. it classfles the direct costs of consulting jobs as varuble costs A contribution format wegmentrd income statement for the company's most recent year is given below. hssume Monneapole's sales by major market are: The company in planing a \$5,300 advertising campaign next month in eather the Medicat or Dental market, Marketing studies indicate this carnoaign would increase Medical market sales by $42,400 or Dental market sales by $37,100 Pequired: 1. How much would the companys profits increase (decrease) if it advertised in the Medical market? 2. How much would the compary/s profits increase (dectease) if it advertased in the Dental market? 2.Should the combarv advertise in the Medical or Dental market? Should the company advertise in the Medical or Dental market? How much would the company's profits increase (decrease) if it advertised in the Medical market? ow midh would the company's profits increase (decrease) If it advertised in the Dental market? Fanec, Harrs and Chan tha consulung firm speciaizang in information systems for medical and dentat clinics. The firm has two effices one in Chicago and one in Mirineapols. it classfles the direct costs of consulting jobs as varuble costs A contribution format wegmentrd income statement for the company's most recent year is given below. hssume Monneapole's sales by major market are: The company in planing a \$5,300 advertising campaign next month in eather the Medicat or Dental market, Marketing studies indicate this carnoaign would increase Medical market sales by $42,400 or Dental market sales by $37,100 Pequired: 1. How much would the companys profits increase (decrease) if it advertised in the Medical market? 2. How much would the compary/s profits increase (dectease) if it advertased in the Dental market? 2.Should the combarv advertise in the Medical or Dental market? Should the company advertise in the Medical or Dental market? How much would the company's profits increase (decrease) if it advertised in the Medical market