Question: ow would you reduce ( data reduction ) the following qualitative insights from a focus group on an augmented product into the categories shown Question

ow would you reduce (data reduction) the following qualitative insights from a focus group on an augmented product into the categories shown
Question 2 options:
1
It presents value for money.
2
There is a good service warranty.
2
It is widely available.
1
It offers special features.
1
It performs well
3
Service staff can be rude.
2
The company publishes interesting promotional offers from time to time.
3
Staff resolve issues.
1.
Product review
2.
Price
3.
Customer service review

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