Question: Pam is working on a project in which she needs to see how people react when they notice that their favorite cereal now comes in

Pam is working on a project in which she needs to see how people react when they notice that their favorite cereal now comes in a bigger pack. She does this by standing in the cereal aisle at Safeway and watching the reaction of the shoppers. Which of the following research techniques is Pam using?

Syndicated study

Experimental research

Observational research

Focus group study

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