parapharse: Having in consideration the numbers in the Park Hotels and Resorts Annual Report 2023, which show that the company earned $2,698 million worth in revenue (See Appendix M), and considering that in the last three years the company has experienced a growth in revenue of approximately 20%, as shown in Appendix E, it is expected that with the application of this marketing plan, this growth index will increase to 25%, so it can be estimated that in a period of two years from the implementation of the plan, company will have a projected revenue of over $4,200 million