Question: PART 1 1- Explain how you would begin to come up with a concept for an advertisement. 2 - What should you consider

PART 1

1- Explain how you would begin to come up with a concept for an advertisement.

2 - What should you consider around the platform (for example, social media)? For example, if you are focusing on a short-form video vs. a lengthy video, there may be certain platforms that are better.

3 - Use the videos in the supplemental materials to assist you in coming up with this response

PART 2

1 - Describe the various types of media that a company or an individual can advertise in

2 - Give at 2-3 examples of companies that you believe consistently have strong advertising. Why do they stand out to you? Is it the creative, the copy, the format (photo, video)?

3 - What is an Advertising Campaign? What is an Integrated Media Ad Campaign? Explain.

Step by Step Solution

There are 3 Steps involved in it

1 Expert Approved Answer

Step: 1 Unlock

PART 1 1 To begin conceptualizing an advertisement the first step is to define the objective or goal of the advertisement This could be raising brand awareness promoting a product or service driving s... View full answer

Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock

Step: 3 Unlock

Students Have Also Explored These Related Marketing Questions!

importance of workalike balance for women as a leader in healthcare. 1. The purpose of the research; 2. Research question/s; 3. Findings and relevant data; 4. Any recommendations and; 5. The...

Planning is one of the most important management functions in any business. A front office managers first step in planning should involve determine the departments goals. Planning also includes...

Do some amendment and enhance the given research paper: Table of Content Abstract..3 Action Research.4 Research Methodology and Design...5 Literature Review: NoSQL Database7 Proposal.7 Iteration 1..8...

Concept maps are a graphical tool that is used to visualize meaningful relationships among concepts, processes, or events. Its used as a knowledge representation tool, meaning they basically...

How did Body Glove become one of the most recognizable outdoor sports brands in the world? Well, the story begins in Missouri, where twin brothers, Bob and Bill Meistrell, taught themselves to swim...

You are working in an advertising agency and are in charge of a media plan for your client, Loblaws. Loblaws Inc. is a Canadian supermarket chain with stores located in the provinces of Alberta,...

Please help with this project. It's due at 10 pm today. You are working in an advertising agency and are in charge of a media plan for your client, Mot & Chandon. Mot & Chandon, also known simply as...

You are working in an advertising agency and are in charge of the marketing campaign for the launch of a new electric car called the Volt ER . General Motors serves the world by making cars for every...

kindly ansswer the following questions based on the below project 1. What components of IMC plan the company youve researched did? State briefly how they did that by giving one example on each. (They...

please answer ,..,.,.,.all the parts of the question.,.,.,., within 30 minutes. make sure the explanation and reasons are explained in very detailed manner , Attempt the answer only if your are 100%...

Write a program named TemperaturesComparison that allows a user to input five daily Fahrenheit temperatures that must range from ?30 to 130; if a temperature is out of range, require the user to...

The following partial information from the accounting records of Logan Roy Co. as of December 31, 2020, the end of the company's fiscal year, has been collected: Accounts receivable (Balance at Dec...

Select the best answer. The GILTI provisions presume a normal return on a CFC ' s fixed assets ( generally referred to as the "QBAI", the qualified business asset investment ) of which is exempt from...

Landen Corporation uses a job-order costing system. At the beginning of the year, the company made the following estimates: Direct labor-hours required to support estimated production . . . . . . . ....

The August 2009 income statement for Oehlke Co. contains the following items: Wages expense.................................................. $220,000 Sales...

Reese Co. has sales revenue of $105,000, cost of goods sold of $70,000, and operating expenses of $20,000.What is its gross profit and its gross profit rate?

Top Notch Company purchased merchandise on account from a supplier for $13,500, terms 2/10, n/30. Top Notch Company returned $4,000 of the merchandise before payment was made and received full...

Childrens Best Hope (CBH) provides day care ser-vices to low income families. CBH bills the state for its services under a service contract. Billings for the first four months of 2013 are anticipated...

Can we put that she will be making weekly payroll deductions inthe amount of $52.75 to the housing equalling $211.00 monthly

Consider again, as in exercise 27.11, the political incentives for legislators that represent districts. In exercise 27.11, we considered pork barrel projects as publicly funded private goods that...

Quitting Time: When to Exit a Declining Industry 1 We illustrated in the text the strategic issues that arise for a monopolist who is threatened by a potential entrant into the marketand in Chapter...

Do we have our priorities in order? We trust our school aged children to be taught by dedicated teachers in our schools, but we pay those teachers only about $50,000 per year. At the same time, we...

=+c. For a random sample of 64 grills, calculate the approximate probability that the average number of flaws per grill exceeds 1.

=+60. Figure 5.5 shows how a tree diagram can be used to verify that {A or B} = 5 {A= and B= }. Use a Venn diagram to prove this fact.