Part 1

Make a list of distribution channels you know.
Define the most common distribution channels.
Find three multinational companies that use each of the distribution channels you chose.
Design  table or graph showing the three companies and their distribution channels.
Part 2

Based on the results of the information search, answer the following questions:

What factors influenced companies to select the distribution channel?
What are the advantages and disadvantages of each of the companies' distribution channels?
What benefits did the companies pursue when selecting the distribution channel?
Do you consider that the distribution channels selected by the companies are adequate? Why?
What recommendations could you make to companies regarding the selection of the distribution channel?

Answer rating: 100% (QA)

Part 1 Distribution Channels List of Distribution Channels 1 Direct Sales 2 Retail Stores 3 Ecommerce 4 Wholesale Distribution 5 Franchise 6 Catalog S... View the full answer