Question: Part 1: Sample True/False +short explanation questions (5 points each) (indicate true or false; if choose false, please briefly explain.) One of the advantages of

Part 1:

Sample True/False +short explanation questions (5 points each)

(indicate true or false; if choose false, please briefly explain.)

  1. One of the advantages of a license arrangement is that it can create export market opportunities and open the door to a high-risk manufacturing relationship
  2. Many industry experts agree that packaging must engage the senses, make an emotional connection, and enhance a consumer's brand experience.

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