Part 1: Using the research gathered in, create a visualization for each of the following, then summarize what the data is showing:

The current state of the U.S. automotive manufacturing industry Sales by fuel type (electric, hybrid, gas) Current automotive industry trends The trend toward different types of motors for the vehicles being made and sold, such as electric and hybrid Trends in customer demands such as vehicle color, extra features, and styles Trends in the body types of vehicles sold (SUVs, trucks, sedans) Trends in the new industry Expected growth areas Sales by type of products or services offered Trends in customer demands Then, provide a summary of all of the data visualized. Summarize the collective data about both industries as a whole. Determine what the data is not telling you about the new industry.

Part 2: Analyze three decision making models and select the one model that is best suited for making your decision. Analyze and provide an overview of the following three models and select one for use. The Rational Model The Intuitive Model The Recognition-Primed Model Explain your choice of decision-making model. Why does your selection make the most sense for this project?

Here are the templates for the slides:

Sales by Region in the U.S. Automotive Manufacturing Industry (Slide 1) Display a bar chart showcasing the sales distribution by region in the U.S. automotive industry. Highlight the dominance of a specific region in terms of sales and explain the significance of this trend. For example, if the Midwest region leads in sales, mention the importance of this region as a key market and highlight the potential impact of new state-level regulations on our company's operations and market share.

Shift in Motor Type Preferences in the Automotive Industry (Slide 2) Present a pie chart illustrating the market share of different motor types (gas, electric, and hybrid) in the automotive industry. Discuss the increasing adoption of electric and hybrid vehicles and the declining market share of traditional gas-powered vehicles. Explain the significance of this trend for our diversification plan, emphasizing the need to align our product offerings with the growing demand for alternative fuel vehicles.

Sales Trends in the Automotive Industry (Slide 3) Showcase a line chart depicting the sales trends in the automotive industry over a specific period. Point out any noticeable patterns, such as growth or decline, and relate them to market dynamics and consumer preferences. Discuss how these sales trends inform our diversification plan, providing insights into market opportunities and areas for potential growth.

Shifting Preferences in Vehicle Body Types (Slide 4) Show a stacked column chart displaying the market share of different vehicle body types (SUVs, trucks, and sedans) over time. Highlight the increasing demand for SUVs and trucks compared to sedans, reflecting changing consumer preferences. Connect this trend to our diversification plan, emphasizing the need to align our product offerings with popular body types and meet customer demands effectively.

Evolving Customer Demands in the Automotive Industry (Slide 5) Display a bar chart presenting the top customer demands in terms of vehicle features, styles, or customization options. Discuss the importance of understanding and addressing these customer demands in our diversification plan, focusing on enhancing customer satisfaction and competitiveness. Mention the significance of personalization options, connected features, and sustainability initiatives in meeting evolving customer expectations.

Sales Distribution in the New Industry (Slide 6) Present a bar chart illustrating the sales distribution by type of products or services offered in the new industry. Discuss the prominent categories and their respective market shares, emphasizing potential growth areas and opportunities for our company. Explain how this data supports our diversification plan by providing insights into market demand and helping us allocate resources effectively.

Changing Customer Demands in the New Industry (Slide 7) Show a line chart highlighting the evolving customer demands in the new industry. Discuss the key trends and shifts in consumer preferences, such as the demand for advanced technologies, sustainability, or convenience. Connect these customer demands to our diversification plan, emphasizing the importance of aligning our offerings with these trends to capture market opportunities.

Projected Growth Areas in the New Industry (Slide 8) Present a line chart illustrating the expected growth areas within the new industry. Discuss the specific sectors or segments projected to experience significant growth, highlighting the opportunities for our company. Emphasize the importance of focusing on these growth areas in our diversification plan to capitalize on emerging opportunities and enhance our competitive advantage.

Summary of Findings (Slide 9) Summarize the key findings from the data visualizations presented in the previous slides. Highlight the trends observed in the U.S. automotive manufacturing industry and the new industry, emphasizing their implications for our diversification plan. Connect the data to the need for strategic decision-making, adapting to changing consumer preferences, and capitalizing on market opportunities.

Decision-Making Model Selection (Slide 10) Introduce the topic of decision-making models and their relevance to our diversification plan. Briefly explain the three models: the rational model, the intuitive model, and the recognition-primed model. Justify the selection of the chosen decision-making model based on its alignment with the project's objectives, data analysis requirements, and the complexity of the decision at hand.

References

Shigeta, N., & Hosseini, S. E. (2021). Sustainable Development of the Automobile Industry in the United States, Europe, and Japan with Special Focus on the Vehicles' Power Sources (1996-1073), 14(1), 78.

Troncoso, K. (2022, April). Automobile Engine and Parts Manufacturing in the US IBISWorld

Troncoso, K. (2022, April). Car and automobile manufacturing in the US IBISWorld