• Part 3: Questionnaire: You will use the Questionnaires tool to wrap up your primary research. You will design one questionnaire aimed at your target market (i.e. the segment of the population that will be your main customers). There will be a minimum of 8 questions, using a minimum of 3 types of scales for questions using the Rating and Ranking tools we discussed in class. A minimum of 30 fully completed questionnaires (i.e. responses collected). You will use the electronic email (survey monkey tool) for this. You will explain how you managed not to insert any biases in the selection process of respondents (refer to the RIDE program in how police officers stop drivers in a manner that clearly indicates that there was no biases (i.e. all drivers are stopped or at a fix interval, e.g. 10 cars)) to meet the justice requirements of fairness). This part has 3 components:
• 1 What were the purposes (i.e. questions to be answered or knowledge to be acquired)?

• 2 How was it done; structure and execution; with clear explanations required on the design of the questionnaire. A copy of your questionnaire needs to be attached in an appendix.