Question: Part B: part C: prepare a CVP income statement for current operations and after Marys chnages are introduced Mary Willis is the advertising manager for
Mary Willis is the advertising manager for Riverbed Shoe Store. She is currently working on a major promotional campaign. Her ideas include the installation of a new lighting system and increased display space that will add $39,000 in fixed costs to the $423,000 currently spent. In addition, Mary is proposing that a 5% price decrease ($60 to $57) will produce a 20% increase in sales volume (20,000 to 24,000). Variable costs will remain at $36 per pair of shoes, Management is impressed with Mary's ideas but concerned about the effects that these changes will have on the break-even point and the margin of safety Your answer is correct Compute the current break-even point in units, and compare it to the break-even point in units if Mary's ideas are used. (Round answers to decimal places, es 1,225.) 17.625 pairs of shoes Current break-even point New break-even point 22.000 pairs of shoes e Textbook and Media Attempts: 1 of 3 used (b) Compute the margin of safety ratio for current operations and after Mary's changes are introduced. (Round answers to decimal places, eg. 15%) % Current margin of safety ratio New margin of safety ratio %
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