Question: Part C: 4 case questions @ 10 marks each. The case provided is Robins Risky Re-Do: A Services Marketing Challenge. Do not refer to events

Part C: 4 case questions @ 10 marks each. The case provided is Robins Risky Re-Do: A Services Marketing Challenge. Do not refer to events after the time of the case (Nov 2018).

31. What is the issue to be decided in the case? What the main problem? What approach (not specific actions) was she going to take to address this problem (that is, how was she going to solve the problem)?

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