Part I. (35 pints) Questionnaire Design Exercise You're being consulted to determine the possibility of a new bookstore on campus. Below I've identified some of the research objectives relating to this research object for your reference. Using your newly acquired knowledge of survey research to write a questionnaire to address your own research objectives. You're welcome to adopt any one or more than one of the below objectives or be creative to write your own objectives (25 points). Possible research objectives: How should the bookstore be designed? o What about dcor, atmosphere, operation hours, staff uniforms, and so on? What to measure: Determine respondent's preference for each of the several possible design features on a preference scale. Where is the optimal location? o Given the current bookstore location on campus, where is the best location for this new bookstore? What to measure: Identify possible locations and determine students' preference order What is the best promotional media to reach target market? o What advertising media should be used to best reach the target market? Determine normal use of campus communication media. What do customers care most when shopping at a