Question: Part I. Carefully read each question, then circle the letter of the correct answer 1. The art of choosing target markets a. Marketing b. Marketing

 Part I. Carefully read each question, then circle the letter of

Part I. Carefully read each question, then circle the letter of the correct answer 1. The art of choosing target markets a. Marketing b. Marketing Management c. Targeting 2. Engineering and generating output, not the customer. a. Production Concept b. Social Concept. c. Product Orientation 3. The rate of return customers to the organization to re buy know as reinvest rate. a. Higher in the F.M.C.G & hard to be calculated only distributers. b. In the S.M.C.G will be calculated in the last 3 years. c. Higher in service business rather than industrial business One of the main Differences btw. Marketing & Selling concept Q. The Selling Concept starting point is Factory b. The Marketing Concepts Focus is Eresting Product C. Seling Concepts profits through customer satisfaction

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