Paul is deciding between two different types of winter jackets: The Classic, which costs $120, and the Extreme, which is priced at $195. Although both would meet his needs, Paul knows that he would get more wear out of the higher-priced jacket because it includes an extra layer and a hood.

If Paul waits and purchases the more expensive jacket, itwill provide more warmthand he will get more wear out of it, which is also known as a __________.

• a.)
• marginal benefit
• b.)
• constraint
• c.)
• consumer optimization
• d.)
• marginal cost