People Target audience segmentation includes factors relating to Consumer Sentiment. In the past two months the balance between consumer needs and consumer wants has changed. Provide an example of increased consumer needs. Provide an example of diminished consumer wants. Performance Back in January each of you chose a Brand to work with for four assignments (Brand History, SWOT, Target Snapshots and Positioning Statement). Now, three months later how has your particular brand reacted to the Pandemic? Amazon Do you think that Amazon should be broken up by federal anti-trust regulators? Defend your