Question: Persuasive Business Messages: Requesting a Recommendation (7.5 marks) After five years of work in the human resources department at Cell Genesys (a company that is

Persuasive Business Messages: Requesting a Recommendation (7.5 marks)

After five years of work in the human resources department at Cell Genesys (a company that is developing cancer treatment drugs), you were laid off in a round of cost-cutting moves that rippled through the biotech industry in recent years. The good news is that you found stable employment in the grocery distribution industry. The bad news is that in the three years since you left Cell Genesys, you have truly missed working in the exciting biotechnology field and having the opportunity to be a part of something as important as helping people recover from life-threatening diseases. You know that careers in biotech are uncertain, but you have a few dollars in the bank now, and youre willing to ride that rollercoaster again. Your task: Draft an email to Calvin Morris, your old boss at Cell Genesys, reminding him of the time you worked together. Persuade him to write you a recommendation letter for the bio-tech industry. Criteria for Marks

1 Reasoning(2 marks)

2 Persuasive arguments (2 marks)

3. Comprehension of case-study (1.5 marks )

4. 7 Cs of Communication ( 2 marks)

Total 7.5

NOTE:pls write the answer of this question according to the marking criteria given to me by the teacher.

Step by Step Solution

There are 3 Steps involved in it

1 Expert Approved Answer
Step: 1 Unlock blur-text-image
Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock
Step: 3 Unlock

Students Have Also Explored These Related General Management Questions!