photography business Is personal selling appropriate for your product, target market, and marketing environment? Take time to
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photography business
Is personal selling appropriate for your product, target market, and marketing environment? Take time to consider whether you need your own sales force or whether you can train intermediaries' salespeople to explain the product, complete transactions, and provide customer support. What issues would you face in having an in-house sales force, compared with relying on intermediaries to handle personal selling? Write 3or4 sentences about your ideas concerning personal selling. Jot a note about implementation if you decide to include selling in your plan. ____________
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Related Book For
International Marketing And Export Management
ISBN: 9781292016924
8th Edition
Authors: Gerald Albaum , Alexander Josiassen , Edwin Duerr
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