Question: Pick a Brand that uses a D2C (Direct to Consumer) Channel Marketing model. Explain how and why this brand would be defined as Direct to

Pick a Brand that uses a D2C (Direct to Consumer) Channel Marketing model. Explain how and why this brand would be defined as Direct to Consumer. List out examples of the levels of the supply chain that are owned/controlled by the Brand. Explain why this is a good strategy by exploring the various roles/functions that normally would be filled by an intermediary, but the brand you picked decides to fill those roles/functions themselves, and reiterate why the brand you picked is best suited for those roles/functions. Give examples and be specific.

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