$.$ Pick any e$-$business you want $($examples: Netflix, Bet$365$ etc...$)2.$ Define what this e$-$business does and who the customer is$3.$ Assume you are the CRM Manager of this e$-$business and design itsCRM database.a$.$ Identify CRM datapoints think as many as possible $($more itemsmean more points$)$b$.$ Categorize these datapoints so they look organized $($clean andtidy categorizations will earn more points$)4.$ Identify and explain $3$ different customer retention strategies for this business.a$.$ Example $1$: The company sends out an automated e$-$mail after $30$ days of no$-$login $/$ inactivityb. Example $2$: The company targets the inactive user on Facebook after $7$ days of no$-$login $/$ inactivity. $($more creative strategies mean more points$)$