Question: pick the best answer between the 3 answers Decision Point: Telling the Story of Bolt In your next meeting with the director, she says, It
pick the best answer between the 3 answers

Decision Point: Telling the Story of Bolt In your next meeting with the director, she says, "It may be that consumers see our shoes as a way to make their dream of being a marathon runner come true. Now that we have the category chosen, we want you to use brand storytelling in our advertising to help increase sales." Which of the following options best uses the approach of brand storytelling? Select an option from the choices below and click Submit. Recommend an advertising campaign that tells a story about the performance level of the shoe that includes a detail of the technical specifications that support this exceptional performance claim. Recommend an advertising campaign that tells a story about the brand in a direct way, leaving nothing to interpretation. Recommend an advertising campaign that talks about how the company was started by three friends who met in college and, after years of trying, developed an exceptional running shoe Submit
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