In the Ford-Mazda collaboration discussed in 'how to succeed in a joint venture/strategic alliance'. A- Ford provided
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Question:
In the Ford-Mazda collaboration discussed in 'how to succeed in a joint venture/strategic alliance'.
A- Ford provided expertise in manufacturing and product development.
B -Mazda provided expertise in international marketing and finance.
C - none of these
D- top management involvement, frequent meetings and anticipation of cultural differences were important in success.
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